ARAW - The importance of cryptocurrency in unified reward system

The ARAW token is a utility based token specifically designed for the global E-commerce marketplace. ARAW token works as unified rewards as well as mode of payments for both online and retail outlets.
The Araw Platform offers a practical solution to the problems outlined above as well as the potential to become the practical heart of e-commerce and cryptocurrency combined. It strives to reward shopping with cryptocurrency by exposing the common person to the ARAW token. The key focus of ARAW is giving effortless access to cryptocurrency ownership which comes with potential rise in value - without dealing with any of the underlying complexities which make cryptocurrency unattractive.

The Unified Reward System seeks to transform the poorly utilised loyalty industry by fusing the shopping reward potential of all retails together regardless of the product - focusing on rewarding the individual with cryptocurrency market access as well as a form of investment. With our technical offering, we seek to support individual sellers as well as enterprise vendors. The ARAW token can be adopted in any location - this global decentralised potential represents virtually limitless growth of the token. This adoption will be seamless as we seek to penetrate e-commerce platforms as well as regular retail shops, without introducing any habitual change from the user perspective.

Araw Touch & Pay Card is our single card solution for all reward programmes a shopper may be interested in - the first of its kind in the UK. It allows customers to earn ARAW tokens with their daily purchases as well as pay using accumulated ARAW tokens. This ensures that an average customer can easily adopt the use of the card due to its similarity with existing technologies - but now empowered with ARAW tokens which hold intrinsic value and never expire. This offering allows the ARAW token to have a practical daily use which cryptocurrency has been struggling to fulfill as token value was previously disconnected from its contextual use until now.

Blockchain User Adoption & The Araw Platform

The Araw platform is aiming to target multiple channels to increase the adoption of the blockchain technology.

THE ARAW TOKEN: HEART OF THE DECENTRALISED PAYMENT ECOSYSTEM

One of the main goals of the Araw Platform is to provide unified reward system and marketing solution for e-commerce businesses, which aims to increase the footprint of customers, building meaningful relationships with them, and hence increase the growth of the business. We present the ARAW Token as the solution to unlock the full potential of reward programmes and thus increase value for all participants in this loyalty system.

The ARAW Token Ecosystem

Araw Pay
Araw Pay will be an open widget to accept payments in ARAW tokens and can be used by any merchants anywhere online just like any other payment gateway providers. We aim to provide seamless Araw pay solutions in Araw mobile & web wallet, open API platform, and Araw e-commerce marketplace.

E-commerce Marketplace
Given our distributed ledger system, items for sale are gathered from different parts of the globe on the marketplace. Buyers and sellers from different parts of the world also come together in a peer-to-peer enabled environment for transactions. Users of the platform can thus have access to the entire list of all the offers available on the Araw marketplace. With our help and the Araw Platform, any shop owner is free to execute a single sale or build an enterprise level e-commerce platform.

Araw Card - Touch & Pay
Araw - Touch & Pay card aims to enable customers to make micropayments at coffee shops, supermarkets and day-to-day online shopping. It contains radio-frequency identification (RFID) to communicate with card reader to enable contactless payments. With the release of Araw Card, we are expecting to raise adoption of the Araw platform by regular customers.

Open API Platform
With ARAW Token Open API Platform, users do not need to know any form of programming code or language to make use of the system. It is structured to be utilised out of the box.
The ARAW mobile wallet continuously connected to Cryptocurrency Exchanges maintains the live exchange rate of the ARAW token and other cryptocurrencies.

Banking System Integration 
With seamless banking system integrated in the Araw Platform, Customers will be able to buy ARAW tokens using linked bank accounts. They will also be able to exchange ARAW tokens with fiat and send cashback to linked accounts.

 Araw Mobile Wallet
The seamless integration of Araw Mobile Wallet with Banking and cryptocurrency Exchanges will enable Araw Platform users to;
1. Top-up ARAW Tokens with a click of a button
2. Send and Receive ARAW tokens
3. Exchange ARAW tokens with any other crypto currencies like ETH and BTC
4. Exchange ARAW Token with fiat currency and get cashback

Cryptocurrency Exchanges Integration
Araw platform integration with cryptocurrency exchanges would allow users to exchange ARAW tokens with other cryptocurrencies (like ETH and BTC). Users of the platform can also convert from one cryptocurrency to the other and from cryptocurrency to fiat currency

Ethereum Blockchain – Proof of Delivery & Service
The Araw e-marketplace leverages smart contracts to make the process of exchanging goods with ARAW token fast, secure and add trust in the system. It generates secure escrow for two transacting parties. Through this method they are given a money–back guarantee for buyers if the product turns out to be substandard and for the seller, it ensures that the fund for the product they placed on the marketplace is securely transferred to them.

 Peer-to-Peer Transfer
The ARAW token platform enables peer-to-peer transaction to give users the chance to engage in direct exchange of goods and services. This enables free trade between two parties anywhere in the world. A seller can sell directly to a buyer across the world without the usual services of middlemen or going through different currency conversions and exchange rate fluctuations.

Unified Reward System 
With the various offerings of the ARAW Platform, we are set to unseal the current limitations found in traditional customer loyalty programmes and hasten the development of a more cooperative, unified, and competitive customer reward industry. We aim to replace the traditional restrictive reward points system used by typical commerce companies with a blockchain based dynamic currency that increases participation and interaction between customers and services.

Benefits to Investors

• Strong team of Technology geeks to develop cutting edge technology product 
• Experienced & Proficient e-commerce business development team 
• Existing platform LIVE for more than 2 years 
• The Araw Platform MVP is LIVE for testing 
• Team tokens are locked for 3 years so we are committed to deliver what we have promised in the roadmap 
• The cheapest price to buy ARAW token is during ICO 
• The ARAW token is going to be a part of the customers day-to-day shopping 
• Use ARAW tokens to make purchases on the Araw E-Commerce marketplace 
• On-boarding Merchants will buy ARAW Tokens from the early Investors 
• Since there are only a certain amount of Araw token that can ever exist, Scarcity combined with a thriving underlying decentralised ecosystem will result in appreciation of Araw token value.

ICO

Initial Coin Offering

Ticker	:	ARAW
Token type	:	ERC20
ICO token price	:	1 ARAW = $0.01
Total tokens	:	5,000,000,000
Available for token sale	:	3,500,000,000 (70%)
Whitelist	:	YES (15 May – 30 June)
Know Your Customer (KYC)	:	YES
Pre-sale start date	:	1 JULY
Public sale start date	:	TBD
Soft cap	:	5,000,000 USD
Hard cap	:	25,000,000 USD
Accepts	:	ETH

Contact us for pre-sale : tokensale@arawtoken.io

Pre - Sale Token Sale: 1 JULY –  30 AUG Public Sale Augut 1th, 2018

ROADMAP

TEAM

Krutesh Shah Founder & Chief Operations	Carlo Pascoli Co-founder & Chief Platform Architecture	Dev Shah Chief Business Development
Krutesh is qualifieand experienced Business Analyst worked with investment banks like BNP Paribas and Barclays where he was specialized in developing and aligning business models, managing people and projects and developing new products. He worked on shaping the vision and direction of the business and focus on designing business systems and processes that enable the successful implementation of the business strategy. Krutesh is Overseeing all operations and business activities to ensure they produce the desired results and are consistent with the overall strategy and mission of the company. Commercial specialties: Business development, Financial management, Operations management, Project management, Performance management, Business modelling. Technical specialties: Financial technology, Data modelling, Data analysis, Blockchain technology.	MSc in Computer Engineering, Carlo has been building software solutions and leading software engineering teams in world class companies like Shazam, IG and Thomson Reuters. In the last 15 years, he’s become an expert in distributed systems and mobile apps development, with a primary focus on the financial sector. Carlo always felt passionate about innovation and believes in the positive disruption represented by decentralised systems based on cryptocurrencies and blockchain technology. He thinks we are living the beginning of a revolution that will first impact the payment and e-commerce sectors and he wants to contribute to that.	Dev has a Finance Degree from Kingston Business School. He is an experienced ex-management consultant having worked at Deloitte, TSC, Compaq, and J.P.Morgan . He combines core skills with ‘in-depth’ knowledge of systems, processes, businesses and to build successful businesses across these numerous industries. Dev has a structured approach to management and a breadth of experience from business development to daily operations. As a serial entrepreneur, this will be his fourth involvement in a successful business. Previous businesses have executed successful marketing and operations under Dev’s watchful eye, and then gone on to greater heights. Dev's involvement with ARAW will be to lead the business development efforts which he is well versed with, having secured partnering agreements in over 40 different countries in his previous enterprises.
Manan Jobanputra Lead Blockchain Developer	Valeriy Dyryavyy Lead Mobile Platform Developer	Maskim Boyko Infrastructure Engineer
Manan has a Computer Science Degree.He is a lead blockchain developer and an expert in smart contracts. Manan has been full stack developer for many years and passionate about Blockchain and Crypto world! He has developed complex end-to-end systems using latest technologies like React, Node etc.	Mobile and Blockchain Developer with background in Infosec and Cryptography. Delivered high profile applications for clients in Financial, Risk Management, Travel and Social Networking industries (IBM, Goldman Sachs, TUI, Badoo). Cryptogeek and keen believer in decentralised networks which bring value to end users	Maksim has diploma in Computer Science and PhD degree in physics from St. Petersburg State University, St. Petersburg,Russia. He is profficient in Linux administration, AWS Infrastructure, and DevOps with more then 10 years of solid experience. Maksim is an expert in Mathematics and Cryptography science.He has published 4 International Journal Papers.
Stephen AO Lead Designer	Dhara Dhanesha Lead Creative & Digital Marketing
Stephen is a Lead Designer / Industrial Designer with a ethos of applying innovation and design thinking to problems, and creating solutions to solve these challenges. He has designed award winning products in both software and hardware. He has extensive industry experience in User-Experience, User-interaction, Visual Merchandising, Graphic design, having worked for P&G Prestige, Estee Lauder Companies, M&C Satchi, Philips. Stephen has further experience in Interior design, Store design, Automotive design for clients including Jaguar Land Rover, P&G, Unilever, Gibson, Adidas, LIME, leading Fashion and Retail startups.	Business strategist, market research, digital marketing, search analytic and social media marketing with years of experience in managing various platforms. Possessing an amazing art of combining design strategy with Marketing and always follow fast-paced world by following best practices. Expert SEO strategist and content writer.

ADVISOR

JANE THOMASON  Advisory Board Member	John Wellman  Bleep Plc, Group CEO	Paresh Masani  Platform Vision & Strategy
Experienced CEO and thought leader in the applications of blockchain technology for social impact. She is a frequent commentator and blogger on blockchain and social impact and conference speaker globally. She published peer reviewed articles in 2017, on blockchain and climate finance and the poor and on blockchain as an accelerator for women’s and children’s health. Jane is an adviser to several blockchain startups with applications that solve global problems, and is currently working with collaborators to co-develop blockchain POCs in several emerging economies. She was a hackathon judge and mentor at London Blockchain Week, London Fintech Week and the Consensys Blockchain for Social Impact Coalition Hackathon. She is an advocate for the education and empowerment of women generally and #WomenInBlockchain. Dr Thomason is a Global Ambassador and Advisory Board member of the British Blockchain Association and a member of the Advisory Board of the Kerala Blockchain Academy.	John is the founder of Bleep UK Plc established in 1981 to distribute electronic cash registers. Today Bleep Pos solutions found in a variety of businesses from small cafés, fast food, casual dining, fine dining, bars , pubs, retail, hotels to stadiums such the Principality Stadium in Wales, Chelsea FC, Middlesbrough FC. In 2009, Bleep launched Web back office (WBO) in the cloud, well ahead of its time. At the London 2012 Olympics we installed over 1000 terminals linked to WBO, providing real-time sales and stock information. Bleep’s “Events Division” has become number one in the world for supplying Epos and Payment systems to the largest sporting events around the World. From FIFA World Cup in Brazil, 2015 Panam games in Toronto, Rugby World Cup, Wimbledon, The Open, 2016 Euro finals in France, Tour de France, Glastonbury, Isle of White festival, Commonwealth Games, 2016 Rio Olympics This year Bleep has added Formula 1 in 15 countries around the world in their portfolio. John will play a key role to make the ARAW Token’s vision succeed	Paresh is a Gold Medalist in Masters Degree in Computer Science from one of the most prestigious university in India, National Institute of Technology, Trichy. Having worked over 10 years as an Executive Director in Banking and Finance, Paresh will make a vital contribution to the Araw Platform’s future vision. Paresh possesses solid understanding of FinTech business and technology; and has a proven track record of running successful businesses. He is a technology geek and has worked as technical lead and full-stack developer for some of the critical Banking and Finance projects in the world! Paresh is an expert in security, cryptography, blockchain technology, and end-to-end system development.
Nicolo Stewen  CEO of Cryptoanalyst.co	Srinivas Anala  Founder of Bloqwise
Nicolo has been a crypto-enthusiast since early 2014 and is the CEO and Founder of CryptoAnalyst.co, a leading cryptocurrency and blockchain news website with a focus on international politics and the mainstream adoption of blockchain technology. He is a serial entrepreneur and investor who has found success in a variety of different industrieS Nicolo focuses mainly on the Fintech Industry and has a real passion for innovation. He is a regular speaker at conferences and events and has contributed to a number of specialist publications and websites. For More Information : WEBSITE AIRDROP BLOG TELEGRAM FACEBOOK TWITTER LINKEDIN ANNOUNCEMENT Author Bitcointalk Profile : Tirta1 ETH Address : 0x14DC29488c379Fa0f1f0D9E4B581025797F02c04	Before becoming a true believer in Decentralised technology, Srinivas has a combined 10 Years of experience working for Industry Leading FinTech companies. He will bring his knowledge and experience to help Araw build decentralised payment for e-commerce ecosystem Srinivas founded Bloqwise to support growth and sustainability of blockchain ecosystem. He built an active and growing global community of blockchain developers, crypto currency investors and decentralised technology enthusiasts. Expert in providing technical guidance, blockchain technology, and community support.